How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media roi [Audiobook] download free by Nichole Kelly

How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media roi Audiobook download free by Nichole Kelly
  • Listen audiobook: How to Measure Social Media: A Step-By-Step Guide to Developing and Assessing Social Media roi
  • Author: Nichole Kelly
  • Release date: 2012/4/18
  • Language: English
  • Genre or Collection: Computing
  • ISBN: 9780789749857
  • Rating: 9.92 of 10
  • Votes: 186
  • Review by: Scarlet Keeton
  • Review rating: 8.84 of 10
  • Review Date: 2018/10/30
  • Duration: 3H38M34S in 256 kbps (57.6 MB)
  • Date of creation of the audiobook: 2018-07-10
  • You can listen to this audiobook in formats: MPEG4, WAV, MPEG-4 ALS, AC3, FLAC, OPUS, WMA, MP3 (compression CPIO, RAR, ZIP, BZ, DEB, 7-ZIP, TBZ2)
  • Total pages original book: 288
  • Includes a PDF summary of 28 pages
  • Duration of the summary (audio): 22M7S (5.6 MB)
  • Description or summary of the audiobook: Your 100% Actionable, Proven Framework for Delivering Rock-Solid Social Media Business Metrics-PainlesslyThink social marketing is worth it? Prove it. If your boss hasn't demanded that yet, he will. Then what? Hand him some jive about 'return on conversation'? Think that'll fly? You'll be gone so fast you won't know what hit you. You know damn well what your boss cares about: Sales Volume. Costs. Revenue. This book will help you measure all that: credibly, accurately, and in drill-down detail.Bet you can't wait to see his face when you walk in with metrics that stand up to his most brutal questions. We're not just talking about getting 'buy-in' or begging for your proverbial 'seat at the table.' We are talking about numbers that make careers. This book will prove your indispensability to even the most clueless executive in your company.Here's the best part: It's not hard. You won't need to become a math nerd. The tools are cheap (or free), and you're probably sitting on most of the data. This book will give you everything else, including simple step-by-step techniques for creating measurable strategies and getting the data to prove they deliver. You'll also get super helpful hands-on exercise worksheets where you can jot down your answers and notes. Nichole Kelly has been refining this stuff for 14 years. She's helped hundreds of marketers prove their value to bosses and boardrooms. Now it's your turn.If you're a marketer or agency pro, this is a game you have to play. Win it.Reliable answers to questions like:How much revenue did our activities on social media platforms generate this month?Are social media prospects more likely to convert to customers?Which status update delivered the highest conversion rate?How long do we retain new social media customers?Do they spend more or less than customers from other channels?Do they make repeat purchases more often than other customers?And much more...
  • Other categories, genre or collection: Sales & Marketing, E-commerce: Business Aspects, Management & Management Techniques, Sales & Marketing Management, Internet Guides & Online Services
  • Download servers: Novafile, Torrentz2, Google Drive, 4Shared, Microsoft OneDrive, Dropbox. Compressed in CPIO, RAR, ZIP, BZ, DEB, 7-ZIP, TBZ2
  • Format: Paperback
  • Approximate value: 28.34 USD
  • Dimensions: 154x229x16mm
  • Weight: 352g
  • Printed by: Que Corporation,U.S.
  • Published in: United States

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